Intellectual Property in Advertising

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Advertising is one of the most effective tools when a business wants to familiarize consumers with products and services, improve brand awareness or expand its market presence.
Since advertising, in most cases, is visual or audiovisual, when developing and planning it, it is necessary to comply with the requirements established by the legislation of Ukraine for the use of intellectual property objects.
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Publication date: 04/07/2022

About author

Name: Skundzia Maxim

Position: Lawyer

Education: KNU named after Taras Shevchenko, master's degree "Intellectual Property Law" (with honors) 2017, Academy of Advocacy of Ukraine master's degree "Law" 2021

Knowledge of languages: Russian, Ukrainian, English

Email: [email protected]

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